SEO pros traditionally view links as a crucial metric for site relevance and rank-worthiness.
Relying solely on backlinks to measure E-E-A-T may not be a viable strategy.
Not all backlinks are equal; some from low-quality sources can harm a site's ranking.
Search engines prioritize content quality, relevance, and reputation over backlink quantity.
Sites with high-quality content and a positive reputation offer more value to users.
Overemphasizing backlinks can lead to unethical practices and penalties from search engines.
Google's "human first" approach doesn't prioritize the most backlinks.
Instead, analyze top-ranking sites' content and improve your E-E-A-T.