Use keyword research tools like Google Keyword Planner, Ahrefs, SEMrush, or Moz to discover relevant keywords for your niche or topic.
Look at your competitors' websites and see if they are targeting the same keywords. If your competitors are not using certain keywords, it may indicate that those keywords have low search volumes.|
Zero-volume keywords are typically long-tail keywords, which means they are more specific than short-tail keywords.
For example, the keyword "buy shoes" is a short-tail keyword, while the keyword "buy running shoes for women" is a long-tail keyword.
Keep in mind that some keywords might have zero volume during specific times of the year or maybe trending for a short period, leading to varying search volumes.
To find potential keywords, check popular forums like Quora and Reddit where people ask questions about products and services. Use the search function to find relevant threads.
If you are an expert in your field, you will likely have a good understanding of the keywords that people are searching for. Use your knowledge to identify zero-volume keywords that are relevant to your audience.