Google Just Updated Its Guide on Merging GA4 & Search Console!

GA4 β†’ Tells you what users do on your site. Search Console β†’ Shows how users find your site on Google. Together, they unlock deeper insights!

Why Merge GA4 & Search Console?

πŸ” Track the full visitor journey πŸ“ˆ Find high-value search queries ⚑ Spot where you’re losing potential customers

What Happens When You Connect Them?

With Google’s updated guidance, you can now: βœ… Build custom dashboards πŸ“Œ Compare clicks vs. sessions πŸ”Ž Track CTR, engagement & more

How Looker Studio Helps:

Connecting GA4 & Search Console helps you: πŸ“Œ Identify performance drops ⚑ Fix SEO issues faster πŸ’‘ Make smarter marketing decisions

Optimize Your SEO Strategy!

GA4 & Search Console measure data differently due to: πŸ“Œ Session tracking πŸ“Œ Attribution models πŸ“Œ Time zones

Understanding Data Differences

 Example Insight: If Search Console shows high clicks but GA4 shows low sessions β†’ Your tracking might need fixing! πŸ”§

βœ… See which keywords bring real engagement βœ… Find where users drop off & improve UX βœ… Optimize pages with high impressions but low CTR

Spot SEO Gaps with Looker Studio

1️⃣ Link GA4 & Search Console 2️⃣ Use Looker Studio for reporting 3️⃣ Create custom dashboards & track trends!

How to Set It Up?

Merging GA4 & Search Console gives you powerful insights for better SEO & growth! 

A Step-by-Step Guide to Leveraging AI for Smarter Marketing CHECK OUT NOW!